With the NIU Testride Days 2026, NIU is launching a nationwide test-ride campaign in Italy, Germany, Austria and France for the first time. From 17 to 25 April 2026, the public can try out the brand's latest electric models free of charge and with no obligation at participating dealers. The initiative puts the direct product experience front and centre: in electric mobility, a test ride is often a decisive factor in the purchase decision. The week will also be supported by dedicated incentives designed to make the experience even more engaging for participants.